Marketing (Turaco)
- Applications are considered on a rolling basis
- Nigeria
VENTURE FOR AFRICA
Venture for Africa offers a 3-month immersion program designed to immerse top local and global talent in the African startup ecosystem.
We enable experienced talent who might be new to the startup space or the particular market they’re looking to enter, to soft-land and gain context while working with a startup or venture fund that's hiring.
Are you ready to #TaketheLeap?
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HOW IT WORKS
- Get Matched: Apply and get matched with a VFA startup partner in your area of interest.
- Get Immersed: Spend 3 months in this role, during which you will be immersed in the local context, get plugged into the right networks, and get to understand market nuances.
- Get Working: Work on real project deliverables for your assigned startup while being paid a stipend.
- Get Hired: While full-time roles are not guaranteed, you are fast-tracked through ordinary application processes for available full-time roles with the startup after the experience.
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Startup Partner:Turaco
Turaco is a fast-growing financial services start-up in East Africa that is bringing a new model to health and risk financing for emerging customers. It is a subscription-based insurance for the mass market.
Turaco works through business partnerships to offer bespoke affordable insurance products that add real value to people’s lives.
Turaco is looking for an individual with the background and skills in marketing who can help the team develop and implement strategies to strengthen its market presence in one of its key markets, Nigeria.
You should be someone who is passionate about the “art” of marketing and has an abundance of ideas for building efficient strategies. The ideal candidate for this is also someone with a strong arsenal of techniques and methods to promote a startup’s products, services and public image.
Key Project Deliverables
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Lead the implementation of marketing plans and drive partner marketing activities in Nigeria
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Manage Turaco's brand in Nigeria to ensure quality, consistency and compliance across all departments and communication channels in the country office
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Plan and execute marketing events (claims celebrations, webinars, etc)
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Work alongside the global marketing team to create and deliver content for Turaco's social media channels
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Lead press and media relations
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Support the creation of presentations, reports, proposals and other relevant assets for Turaco's Nigeria office
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Develop and manage creative marketing assets across B2B2C channels including, but not limited to brochures, flyers, video testimonials, social media posts, and company swag
Reports to: General Manager (Nigeria) | Dotted line: Global Senior Marketing Manager
Skills & Requirements
- 3-5 years in a marketing role, preferably in a startup or fast-paced environment with multiple responsibilities
- While we appreciate Marketing, Branding and Communication skills are diverse, a candidate with copywriting experience would be a great addition to the team.
- Creativity and commercial awareness
- Thorough knowledge of strategic planning principles and marketing best practices
- Proven ability to use design tools like Canva is needed, Photoshop or other design tools are a plus
- Excellent writing skills and experience managing company social media accounts
- Highly organized, with intense attention to detail, can own and manage a project end-to-end with an ability to constantly prioritize
- A customer-oriented attitude
- Strong interpersonal skills, with the ability to connect with various stakeholders
About the company
Venture for Africa is a fellowship program designed to fill talent gaps in Africa’s startup ecosystem by enabling top local and global fellows to access opportunities with leading startups in Africa. Our flagship 3-month fellowship program combines on-the-ground experience offering localized context, expert mentorship, and real project work at leading startups hiring now. Launched in 2020, our mission is to accelerate economic growth and technological innovation in Africa by mobilising the next generation of startup talent and equipping them with the experiences and context they need to meaningfully contribute to elevating businesses and livelihoods in Africa.
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