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Insights Consultant
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Media Intelligence





Location: Paris

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Job Description

As an Insight Consultant you are a key part of our new pro-active and premium Insight Services Offering. You are shaping the future of consumer intelligence fed by data driven Insights for our clients. Embedded in a global team, you accompany key clients to provide them with the best data,

  • regarding their expectations and needs, their maturity level, the DNA of their brand, and the specificities of their market/industry

  • by inspiring them to understand the potential of Social Data and Consumer Intelligence and to use all the insight opportunities they can get to achieve and nourish their purpose

  • by delivering recommendations which you are creating with a team of analysts and our AI-driven CMI software solutions based on Social Media Data.

Pro-Active Consultancy

  • Consult global enterprises pro-actively with insights mainly around their marketing- and communication-activities, but also around various other kinds of strategic targets (e.g., Product Innovation, Customer Care, Crisis Management).
  • Create insights together with a team of Social Media Analysts and our AI-driven software solutions. You design and manage the research process and ensure a high-quality output.
  • Define the appropriate format for each output whether it is in a Report, a Newsletter, a live session on our software, in a dedicated Slack- or Teams-Channel, or another form that you see fit
  • Make use of other output from our Insight Services to create further interesting Insights for your clients
  • Utilize your high degree of industry knowledge (and general culture) and put your results into the respective context
  • You are client facing up to C-Level and you are maintaining a good relationship together with our team of Account Managers, Customer Success Managers and Project Managers

Pro-Active Data Structuring

  • Manage the process of Pro-Active Data Structuring with the executing analyst(s)
  • Ensure a strong and relevant data-structure with your industry expertise and based on the generated insights

Transformation & Empowerment

  • Ensure overall long- term client satisfaction and project success, contributing to the expansion of our social intelligence program
  • Support clients in adopting our Consumer Market Insight Platform via demonstrating the value of Social Data
  • Develop and execute Consumer Market Research Trainings for our clients and help to grow their Consumer Intelligence Maturity
  • Support our Insight Service Team to develop our new Pro-Active Consultancy offering further, implement new ideas and approaches
Skills & Requirements
  • 5+ years of experience in Market Research, Strategic Planning, Brands direction, Marketing, or Communications in an agency or on enterprise side
  • Knowledge of the BRAND concept
  • Strong Social Media Marketing expertise
  • Broad and extensive knowledge in the Luxury Industry (global and holistic: Business, Habits, brands, history, prospective, challenges … )
  • “Requirement” mindset, sensitivity for creation, general culture
  • High level of autonomy and self-initiative. Ability to manage complex projects
  • Ideally experience with monitoring platforms, CMI-, web analytics- or BI-tools
  • Fluent in English and French is mandatory. A third language is a plus.
  • Outstanding communications and presentation skills. Your insights and presentations provoke debate and compel action with a non-academic, accessible style
  • Strong organizational skills. Comfortable with fast-paced environment and able to prioritize
  • Ability to interact with both operational and C-Level contacts.
  • Strong interpersonal skills. Comfortable working closely with Consumer Insights, Digital Marketing, PR, and Corporate Communication divisions.
  • Efficient working knowledge of Microsoft Office and Google Suite
  • If you have read this far, you should probably apply! We are already looking forward to knowing more about you.

We encourage the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.

About the company

Linkfluence, a Meltwater company, first started as a passion project between four students with an ambitious goal: to understand and “map” the social web. Today, Linkfluence is a leading AI-enabled consumer insights company that turns social data into valuable insights for global brands. Our hybrid combination of AI and human expertise is what sets us apart from other social listening players in the industry.

We serve over 500 clients worldwide across all industries, from global brands like LVMH, Nike, and Ralph Lauren, to Danone, Pernod Ricard, and Porsche.

In 2021, Linkfluence was acquired by Meltwater, a leading global provider of media intelligence and social analytics. This important achievement and milestone further highlights Linkfluence’s core mission and vision. This also represents a huge opportunity for growth for the company and for Linkfluencers.

Our team is young, diverse, ambitious, and growing rapidly. We have 180 people of over 20 different nationalities spread across our offices in Paris, London, San Francisco, New York, Düsseldorf, Shanghai, and Singapore. We are a multicultural organization and are committed to a gender-balanced workforce.

If you’re passionate about staying on top of online trends, if your ambition is to help companies serve their customers, if you’re curious about what’s happening in the world and love to listen to others, and if you’re thrilled to be a part of shaping the future of social media intelligence, then we want to hear from you!

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