Job title: Head of Marketing, Children’s Books
Reports to: Emilie Marneur, Digital and Business Development Director
Location: UK-based role: London office, with flexible working up to three days per week from home
Salary range: £50,000 - £55,000 per annum
Bonnier Books UK has an exciting opportunity for a head of marketing to lead its children’s and teen marketing and publicity team.
In this role, you will be directly responsible for setting the marketing and publicity strategy for the authors and books published on our list, and for managing the budget effectively. You will plan for and implement sales-driven campaigns to promote front list, backlist and develop brands. You will own and report on the business goals and P&L, and manage a fantastic team of hard-working, creative and commercially savvy individuals.
The ideal candidate will have a passion for stories and storytelling – whether through books, TV, film, or advertising – and extensive experience in direct-to-consumer marketing. They will be strategic, highly commercial and action-oriented, consumer-focussed and able to thrive in a fast-paced environment. They will be adept at using data to inform decisions and deliver results.
Essential Job Functions/Responsibilities
Qualifications and Experience
Expertise in direct-to-consumer marketing, online and offline, and a track record of delivering highly successful multi-channel marketing campaigns.
Experience managing budgets, reporting on KPIs and measuring ROI.
A proven ability to use various qualitative and quantitative data to inform decisions and measure results.
Strong strategic thinking and analytical capability coupled with a hands-on, execution focus.
Ability to drive process improvements, set best-practices, and take a pragmatic and a lean approach to getting things done.
Impeccable communication skills, and a proven ability to work effectively and collaboratively with internal and external stakeholders.
Impeccable communication skills, and an ability to work with stakeholders across the business.
A proven ability to lead and develop others, inspire a team and create a commercially oriented culture.
Why you’ll love working at Bonnier Books UK:
We are entrepreneurial in our mindset.
We take pride in having a team-orientated, non-hierarchical culture.
We welcome independent minds and unique perspectives – we look for people who are passionate, empathetic, and aware. In return, we promise to build an authentic culture that embraces inclusivity and creates a positive environment where everybody can thrive.
We provide a highly flexible working environment, and ample career development opportunities.
Bonnier Books UK is committed to building a diverse workforce through positive action. Currently, Black, Asian and Multi-Ethnic employees are under-represented in our workforce and we actively encourage applicants from these groups. For further information, please read our Diversity & Inclusion Action Plan here.
Working with a team of passionate, talented people
Internal learning and development programmes
Career Development opportunities
Fun social events
Bonnier Books is a major UK publisher with group sales of £80m. Home to three divisions and 16 adult and children’s imprints, we publish across a wide variety of genres, for different ages. From crime to reading group fiction; memoir to self-help; activity to reference – we believe every book matters.
For more information about Bonnier Books UK please visit our website: www.bonnierbooks.co.uk