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Business Development Manager Foodservice

  • Applications are considered on a rolling basis
  • Londerzeel
  • Applications are considered on a rolling basis
  • Londerzeel

Have an appetite for more?

Join a leading global bakery group powered by ambitious people that are truly passionate about delivering the best in everything they do.

With business in mind and people at heart we always work together to influence our road ahead. We want you to be part of our growth journey and of a great, global family.

In order to further develop the Foodservice channel in Belgium & Luxembourg, we are hiring an entrepreneurial Business Development Manager to join our local Lantmännen Unibake team.

Are you an experienced commercial profile looking for a new challenge where you will be able to put your entrepreneurial spirit into practice? Not only in terms of people management, but also in terms of developing a strategy to lift the Foodservice channel to a higher level, create impact on our business results and working on business development yourself to the top Key Accounts. Then look no further and leave your details behind.

This is what you will do

As Business Development Manager you are responsible to drive new business in the Foodservice market in Belgium and Luxembourg. You create an effective commercial plan to secure a profitable growth of Pastridor in Foodservice. Together with your team of Key Account Managers and (National) Account Managers Wholesalers you improve value in all market segments of social and commercial catering. You apply a consultative selling approach in order to position Lantmännen Unibake as a top-of-mind supplier.

Primary areas of responsibility:

  • Design, communicate and implement long-term strategies & 1-year business plans for (inter)national accounts & prospects. Your objective is to achieve maximum sales and profit growth whilst ensuring customer strategies are achieved.
  • Develop new business for Lantmännen Unibake by acquiring new clients & developing new opportunities within large (inter)national accounts: from an initial contact up to closing a deal and establishing and growing existing collaborations.
  • Establish senior business level relationships with all key customer decision makers with as a result that Lantmännen Unibake is involved in all relevant business development opportunities and considered as a preferred (strategic) partner.
    • Highlight NPD opportunities, develop products in conjunction with NPD colleagues for new lines (including account exclusive lines).
    • Have ongoing dialogue with demand planners to meet customer service level KPIs. Provide notice of events (list/delist, promotions etc.) in advance allowing efficient forecasting and planning.
    • Develop, implement and evaluate cost effective pricing, promotional plans and marketing activities at account level in conjunction with colleagues, to maximize a profitable sales growth.
    • Manage the right product mix to maximize margins.
    • Anticipate problems, identify obstacles and enlist the support of internal resources to maintain and maximize account penetration and realization of potential revenue.
  • Keep a close eye on market trends in order to gain and argue Lantmännen Unibake’s competitive edge.
    • Continually & proactively monitor and analyze the QSR-market and competitor’s activity.
    • Share knowledge of competitor activity, products, services and prices internally – and participate in the development of appropriate response activities.
  • As a true people manager you lead by example in order to motivate and inspire your colleagues. By coaching and sharing feedback with them, you are able to support them in their personal development.

Work with great people

Petra Görman
Project Manager
"I truly appreciate the help I received from Lantmännen Unibake and my contact person during the relocation."
Yang Wang
Business Intelligence Developer
"There is a large diversity of nationalities in Lantmännen Unibake, and it is quite interesting to observe so many different people walking in and out the office everyday."
Carlo Rampini
Global Innovation Manager
"Before applying, I didn’t know Lantmännen Unibake, but I found that the company fits my personal values and interests."
Andreas von Bülow
Supply Chain Global Graduate
"People are working towards the same goals with a clear focus - also having the long-term development of the business in mind."

Skills & Requirements

This is what you need to succeed:

You have:

  • In addition to your Bachelor or Master degree you have at least 8 years of sales experience within the out-of-home market;
    • Proven track record of sales of complex products to key accounts;
    • Thorough knowledge of a tender driven-business
    • Experience in managing international accounts on a local level is a plus;
  • A first relevant experience in coaching and motivating colleagues is recommended
  • Excellent knowledge of how to set up and execute activities for
    • hunting in order to enlarge the number of accounts,
    • account management, planning and account development;

Your “power skills”

  • An analytical mindset is a must: you are able to understand complex client requests and you can manage extensive and complex RFI/RFQ dossiers.
  • Conceptual thinking to develop a strategy that matches market opportunities with our business strengths and that provides direction to achieve our objectives in the different OOH-categories.
  • You display a dynamic and customer-centric approach in all aspects by creating value for both parties.
  • As a skilled and confident relationship builder you are able to identify opportunities and start partnerships that last on the long term;
  • Your excellent communication and persuasion skills enable you to influence effectively the different decision makers at your clients and engage your internal stakeholders (i.e. colleagues from NPD, Marketing, Quality,…). Also, you can express yourself fluently in Dutch, English and French;
  • Following your result orientation, drive and hands-on approach you take initiatives that challenge the status-quo and you show accountability in achieving results.

What we offer to you

  • You are able to put your entrepreneurial spirit into practice by
    • combining a strategic approach of the out-of-home market with a hands-on mentality to manage the top Key Accounts yourself;
    • lifting the foodservice business to a higher level and as such create direct impact on our business results;
  • Being part of an international organization that is in full expansion where you get the opportunity to grow personally and evolve professionally. Lantmännen Unibake offers future career development to senior roles on both a local or international level.

Place of work: Londerzeel

Sounds interesting?

We will interview ongoing so please don’t hesitate to send your application by submitting your resume and motivation.

If you have any questions about the recruitment process you are welcome to contact Els Magerman (Talent Acquisition Specialist). If you have any questions about the position, please reach out to Marius van Mierlo (Sales Director Foodservice).

We will treat your candidature with the highest level of confidentiality.

About the company

Present on all continents, Lantmännen Unibake is a global leader in bakery products with Scandinavian roots. As a nation of passionate bakers we bring the joy of food across through our innovative products that still respects tradition – ranging from artisanal breads, indulgent pastry to comforting fast food. Across the whole world, our consumers are served around the clock through our partners in foodservice and retail.

We believe in a culture of openness, trust and structured entrepreneurship, sharing insights and working together across teams and borders to reach our vison. We keep customer proximity, agility and accountability on a local level and add the strength of a global organization.

Within the BeNeFrItEs-cluster (Belgium, the Netherlands, France, Italy and Spain), 500 people are giving their best to provide pleasure through food, resulting in millions of smiling tummies. We are an ambitious organization in full expansion that has accomplished a growth of 11% last year – equally to 150 million EUR of revenues. Belgium generates 50 million EUR of which foodservice represents around 70%.

Appetite for more? Visit us at www.lantmannen-unibake.com


plupp5 reasons you'll be glad you chose us

#1It goes right. Right from the start. New people start at Lantmännen Unibake every day. We’re used to creating the right beginning, right from day one. We’re ready for you.

#2Baking is a people business. Lantmännen Unibake has flour on its hands and people at its heart. The whole process of making everyday products takes team work, open-ness and mutual respect.

#3It's a group thing. Working for a global business is different. You feel connected to something bigger. Your team has a higher purpose. Ripples turn into waves.

#4It's about baking the future. We are taking baking further. Not just geographically but in terms of innovation. We have a proud heritage but we want to explore new products, markets and opportunities.

#5Diversity is a reality. Not an ambition. Not only are we global, we hire a multitude of nationalities. At the moment, your future colleagues come from more than 40 countries.

Marius van Mierlo | Hiring Manager

I'm interested
Lantmännen Unibake

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