Senior Sales Enablement Manager
- Applications are considered on a rolling basis
- Multiple locations
- Hybrid
Basware is the clear market leader in Invoice Lifecycle Management, trusted by over 6,000 global customers and recognized #1 by Gartner, Forrester, and IDC. We revolutionized how the world’s largest organizations manage and automate AP, processing more than $10 trillion in invoices with unmatched accuracy, compliance, and control. If you’re inspired by innovation, growth, and a value‑driven culture, this is your chance to help shape the future of finance.
Sales teams succeed when they know what to do, how to do it, and feel confident doing it with customers.
We’re looking for a Senior Sales Enablement Manager (Field Enablement) who loves helping revenue teams perform at their best. Someone who builds practical programs people love, creates tools that make life easier in the field, and isn’t afraid to roll up their sleeves to make things happen.
This is a hands-on builder role with real ownership. You’ll work closely with Account Executives, Customer Success Managers, Solution Value Consultants and SDRs to understand how they sell, how customers buy, and where teams need support.
Your mission is simple: make our revenue teams more effective, faster.
We’re particularly interested in someone comfortable operating at scale — using technology, automation and AI to deliver enablement that reaches hundreds of people, not just those in the room.
What you’ll do
AI-powered enablement
- Use AI to accelerate content creation, learning design and knowledge capture
- Embed practical AI use cases into enablement programs so AEs and CSMs can apply them in their daily work
- Continuously experiment with approaches that make enablement more scalable, personalised and faster to deliver
Design onboarding and learning journeys
- Build structured onboarding programs that accelerate ramp time for Account Executives and Customer Success Managers
- Partner with leaders to ensure onboarding reflects real world scenarios
- Continuously improve ramp programs using feedback and performance data
Build playbooks and field tools
- Own the structure and maintenance of role-specific playbooks covering messaging, discovery, competitive positioning and buyer personas
- Partner with Product Marketing, Sales leaders and top performers to capture expertise and turn it into practical field assets
- Create practical tools tied to real customer conversations — not just slide decks
- Ensure playbooks and assets are actively used in the field
Measure impact
- Track ramp time, program engagement and asset adoption
- Gather feedback from the field and frontline managers
- Use data to continuously improve enablement effectiveness
Run recurring enablement programs
- Facilitate learning sessions, deal clinics, office hours and GTM readiness programs
- Equip frontline managers with coaching kits they can use in their day-to-day management
- Design repeatable enablement formats that scale across global teams
Work with great people
Skills & Requirements
What we’re looking for
Must-have
- 5+ years in sales enablement, B2B SaaS sales, or customer success with clear program ownership
- Direct experience enabling Sales and/or Customer Success teams
- Experience designing programs that scale across distributed teams
- Proven ability to turn ideas into running programs in complex organisations
- High personal ownership — you follow things through until they are adopted and delivering impact
- Confident facilitator and strong communicator
- Experience using AI to improve how teams learn and work
Bonus
- Experience with enablement platforms (Showpad, Highspot, Seismic or similar)
- Experience enabling Customer Success or expansion motions
- Background in finance technology, AP automation, e-invoicing or procurement SaaS
- Experience creating video-based learning or enablement content
Your first 90 days
First 30 days – Learn the motion
- Build a deep understanding of AE, CSM, Solution Value Consultant and SDR roles by shadowing deals and customer conversations
- Map the current enablement landscape and identify the biggest opportunities for impact
- Build relationships with Sales and Customer Success leadership
First 60 days – Deliver early wins
- Launch at least one practical playbook or toolkit used by the field
- Introduce improvements to onboarding or ramp programs
- Establish a recurring enablement cadence (sessions, deal clinics or office hours)
First 90 days – Become a trusted partner
- Deliver role-specific learning journeys for AEs and CSMs
- Equip frontline managers with coaching tools they actively use
- Show early progress on ramp time, program adoption or enablement engagement
Why You’ll Love It Here
- Join a clear market leader shaping the future of Invoice Lifecycle Management.
- Make a strategic impact in a role that directly influences revenue performance and customer success.
- Work with a global, diverse, and high-performing team that values collaboration, learning, and impact.
- Grow your career in a company that invests in its people and champions innovation, excellence, and continuous improvement.
- Help finance organizations across the world eliminate inefficiencies, reduce risk, and unlock value through world-class automation.
Ready to make an impact?
If you're excited by the challenge, apply now and help shape the future of Basware.
Please submit your resume and cover letter by clicking the ‘I’m interested’ link.
Our recruitment process will include pre-employment actions such as background screening and reference check.
Basware. Now it all just happens.
Great Place to Work
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We Drive Customer Value
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We Take Ownership
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We Are Bold
About the company
Basware is how the world’s best finance teams gain complete control of every invoice, every time. Our Intelligent Invoice Lifecycle Management Platform ensures end-to-end efficiency, compliance and control for all invoice transactions. Powered by the world’s most sophisticated invoice-centric AI – trained on over 2 billion invoices – Basware's Intelligent Automation drives real ROI by transforming finance operations. We serve 6,500+ customers globally and are trusted by industry leaders including DHL, Heineken and Sony. Fueled by 40 years of specialized expertise with $10+ trillion in total spend handled, we are pioneering the next era of finance.
Joining Basware means you’ll join a team filled with innovators, passionate about their work and enthusiastic about the industry we’ve pioneered. You’ll work alongside highly motivated, capable, and friendly individuals who collaborate to deliver world-class solutions and services. A critical part of our culture is the high amount of trust we put into our employees—we want everyone to make a difference, so we offer flexibility in how you work, giving you the freedom and support to deliver your best results. We truly live our values where:
We Drive Customer Value, We Take Ownership and We Are Bold in everything we do, to make it all just happen for our customers.
2025Gartner Magic Quadrant Leader for Accounts Payable Applications. Basware and Deloitte create Center of Excellence
2024Launch of World’s 1st AP-Powered GenAI
2023Growth through acquisitions, Glantus and AP Matching
2022Basware became a privately-held corporation in a go-private transaction led by software private equity firm Accel-KKR
2020Recognized market leader, including Gartner Magic Quadrant. Global operations, 20+ offices worldwide
2012Launch of cloud-based B2B platform for transaction collaboration on Basware's Network
2005Launch of fully integrated Purchase-to-Pay solution suite
2000Basware listed on Helsinki Nasdaq, launch of purchase management software & e-invoicing service
1992Launch of first financial management software
1985Basware founded in Finland
Jaana Kettunen | Contact Person
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