Senior E-commerce Manager
- Applications are considered on a rolling basis
- London
- Hybrid
A bit about the role:
We are looking for an experienced Senior E-commerce Manager to join our marketing team and drive our global e-commerce operations. Based in our London headquarters, the ideal candidate will be responsible for driving online sales, enhancing the user experience, and site optimisation for travelHX.com.
Key Responsibilities:
- Develop, implement and be accountable for the ecommerce strategy in order to improve website performance and drive commercial success
- Lead and manage the merchandising strategy across travelHX.com in line with key markets ‘strategic objectives to drive revenue
- Conduct in-depth analysis of website traffic and user behaviour to identify opportunities for conversion rate optimization
- Responsible for analysing website traffic and user behaviour, conducting A/B and multivariate tests, and implementing changes to boost conversion rates and revenue across our digital platforms
- Develop and manage a testing roadmap to ensure continuous improvements.
- Work in partnership with the Performance Lead to drive ecommerce via Performance Media and work with the SEO Lead to build a one search approach to build site visibility, traffic and conversion
- Work with the wider marketing team in order to improve quality and traffic acquisition
- Collaborate with designers, developers, and cross functional teams to enhance the ecommerce experience and driving commercial growth
- Research market in order to discover new trends and technologies in order to improve website performance
- Utilize web analytics and other tools to gain insights into customer behaviour and e-commerce performance
- Produce regular reports on sales, traffic, conversion rates, and other key metrics – and utilize data to make informed decisions and strategic recommendations.
Skills & Requirements
About you:
Education and experience required:
- Minimum 5-7 years’ experience in e-commerce management
- Bachelors’ degree in Digital Marketing or related field
- GA4 Certified desirable but must have strong analytics & data capabilities
- Proven track record in developing and overseeing eCommerce-focused digital marketing strategies
- Proven track record of driving online sales growth and achieving revenue targets.
- Strong understanding of digital marketing strategies and tools.
- Excellent leadership, communication, and project management skills.
- Excellent understanding of UX, web design, customer flow and web analysis
- Ability to analyse data to identify key patterns/trends and apply insightful commentary via an insight to actions approach
- Ability to manage short terms priorities and longer-term deliverables, able to prioritise strategically and tactically
- Confidence in traffic analysis, reporting tools and optimisation
- Experience working with a CRO agency
NICE TO HAVES:
- Experience in travel or retail industries
- Broad experience of attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation.
- Strong MarTech background, with experience managing marketing and tech teams
- Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels.
Great Place to Work
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Passionate Explorers - We are proud of our history and are driven to create more.
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‘Can-Do’ Mindset - We jump-in and proactively contribute to the greater good.
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Supportive and Collaborative Teams - We are curious and generous with our knowledge. We Trust.
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Genuine Interactions - We want all people to be their true selves.
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Humble Leadership - We have a short distance between leaders and teams.
About the company
Since 1896, HX have championed sustainability in the expedition cruise sector. From launching the world’s first battery-hybrid expedition cruise ships to banishing heavy fuel oil and single use plastics from our fleet. We are at the forefront of driving sustainable practices in expedition cruises that prioritise greener travel.
For nearly 130 years we have been committed to continuously improving what we do for our guests but also for the people we work with.
We are a group of explorers who want to seek out the very best journeys for our guests but also for ourselves. We take our guests on big life-changing adventures, from the stunning wilderness of the Arctic to the incredible creatures on the Galápagos Islands all on our purpose-built expedition ships. Our HX fleet explore hundreds of destinations in over 30 countries across 5 continents.
Our ambition is strong and lofty – we want to become the number one sustainable expedition brand in the world. But we recognise we need passionate explorers, with can-do mindsets, humble leadership skills which bring people together for genuine interactions in a supportive and collaborative way.
As a newly branded company built on a 130-years heritage, HX is at an exciting new chapter and as we embark on this new journey, we believe your skills and passion could thrive. We are looking for talented explorers who want to join us on our exciting expedition to growth and success. This could include travelling and working in amazing HX hubs both on sea and land. From our impressive new Headquarters in London to our state-of-the-art Customer Service Centre just opened in Prague as well as various offices across Europe, the US and APAC.
One thing you’ll find whether on sea or land is a group of people, all connected with the same mindset and purpose - we want to explore more, champion sustainability and become the world’s very best expedition cruise operator.
David Factor | Contact Person
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