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Marketing Manager for digital car service

  • Application Deadline: Oct. 8, 2023
  • Stockholm
  • Application Deadline: Oct. 8, 2023
  • Stockholm

We are looking for a Marketing Manager to join the ranks of a digital car service entering the Swedish market! We’re offering an exciting opportunity for you to build and grow the marketing of a new digital service, and run the marketing in Sweden. If this sounds like a challenge you’d like to take as your next career step, read further! We might have something pretty amazing to offer.

Role and Responsibilities:

As a Marketing Manager, you will be at the forefront of our marketing initiatives, responsible for planning and executing content that resonates with our audience and reflects the essence of the service. You have the responsibility of building branding tactics that fit the Swedish market and plan a yearly marketing wheel. You will work closely with our country manager and our operations team in our central Stockholm office, and you will have a tight knit marketing team of CMO and 3 marketing professionals to support you from our other location.

Since the market launch is not yet public information, we can’t disclose the name of the company. We will provide you with more specific details about the company in the interviews

Your key responsibilities will include:

  • Planning and Implementation: Plan, test and execute social media campaigns that captivate our target audience

  • Visual Content Production: Collaborate closely with our graphic designer to develop visual materials (still and video) for various channels that are aligned with the brand concept

  • Social Media Management: Keep our organic and paid social media platforms up-to-date, monitor conversations, and engage with our online community

  • Ad Copywriting: Craft persuasive advertising texts tailored to different target groups and channels, while staying true to the Tone of Voice.

  • SEO-Optimized Content: Write engaging and SEO-optimized blogs and customer stories that enhance our online presence and attract a wider audience.

  • Media Booking Collaboration: Work in tandem with our media agency to book media slots for marketing campaigns across various platforms, including radio, TV, display, and out-of-home (OOH) advertising.

  • Market Insight: Stay attuned to trends and consumer preferences in the Swedish market, enabling you to create copy and content that resonates with our target audience.

  • Deliver results: Follow-up and make sure our marketing initiatives deliver results that are in line with our business objectives.

  • Working cross Nordic to coordinate marketing initiatives with our partners

Work with great people

Josefin Pihl
AD Targeting Operations Specialist
"Schibsted is a workplace where no day is like the other and you get to work with talented colleagues in a creative environment."
Estelle Douglas
Director of Marketing and Insight
"At Schibsted Marketing Services you get to work with ambitious, smart and fun people experiencing the fast-moving changing media landscape."
Anton Assarsson
Head of Editorial, Schibsted Brand Studio
"To me, Schibsted is synonymous with creativity and results. Driving change through innovation, teamwork, and integrity."
Max Schuler
Director Brand Studio
"Schibsteds ability to inspire, develop and challenge is absolutely outstanding. Apart from that, we have a great company culture."
Josefin Pihl
AD Targeting Operations Specialist
"Schibsted är en arbetsplats där ingen dag är den andra lik och du får arbeta med begåvade kollegor i en kreativ miljö."
Estelle Douglas
Head of Trade and Marketing
"På Schibsted Marketing Services får du jobba med ambitiösa, smarta och roliga människor som upplever det snabbt föränderliga medielandskapet."
Anton Assarsson
Head of Editorial, Schibsted Brand Studio
"För mig är Schibsted synonymt med kreativitet och resultat. Att driva förändring genom innovation, lagarbete och integritet."
Max Schuler
Director Brand Studio
"Schibsteds förmåga att inspirera, utveckla och utmana är helt enastående. Bortsett från det har vi en fantastisk företagskultur."
Josefin Pihl
AD Targeting Operations Specialist
"Schibsted er en arbeidsplass hvor ingen dager er like og du får jobbe med talentfulle kollegaer i et kreativt miljø."
Estelle Douglas
Director of Marketing and Insight
"I Schibsted Marketing Services jobber du med ambisiøse, smarte og morsomme folk og tar del i medielandskapets raske endring."
Anton Assarsson
Head of Editorial, Schibsted Brand Studio
"For meg er Schibsted synonymt med kreativitet og resultater. Endring drives av innovasjon, teamwork og integritet."
Max Schuler
Director Brand Studio
"Schibsted sin evne til å inspirere, utvikle og utfordre er absolutt eksemplarisk. I tillegg har vi en god arbeidskultur."
Johanna Nilsen
Student Ambassador
"Being a student ambassador is a fun and flexible way to broaden your network while learning a lot about the Schibsted brand"
Emma Johansson
Student Ambassador
"No two days are alike as a student ambassador and that is what makes this job so much fun!"

Skills & Requirements

Skills that would make you excellent in this position:

  • Experience in content creation, copywriting, and digital marketing.

  • Creativity in producing engaging and persuasive ad copy.

  • Understanding of how to build well performing content to various channels, ie. SoMe, newsletters, display ads and to the website

  • Proficiency in producing visually appealing content with the help of graphic designers.

  • Familiarity with SEO principles and best practices.

  • Good coordination skills for managing translations and media bookings.

  • Understanding of market trends and Swedish consumer behavior

  • Strong organizational skills to oversee multiple content initiatives.

  • Collaborative mindset to work effectively with partners and agencies.

  • Good written and verbal communication skills in Swedish and English.

  • Ability to be self driven, proactive and result-driven.

  • Curious and agile at heart: We are a new company and we want to make an impact. Growth hacking mindset is a great advantage

About us

We are a scaleup founded in 2018 with a mission to revolutionize the used car market in the Nordics. We’re a team of self-driven, people-centered individuals with a hunger to win in every aspect of our business. Happy customers are at the heart of our business, which is why we are in constant dialogue with our customers to improve our service and make a difference in our customers’ lives. We have a culture of trust, since we believe that actions that are honest and truthful will always prevail.

Here’s some statistics: In the beginning of 2022 we were 7 people. Now one year later we are 25 people with a 111% increase in sales! And we are also expecting exponential growth for the coming years.

We have an important role in a growing scaleup to be filled with plenty of responsibility up for grabs, and great colleagues to support you from across the Nordics.

We’d be thrilled to get to know you. If this ticked your interest, hit the apply button and let us know you exist :)

Any questions?

If you have any questions, any questions at all please contact Caroline Flygar at [email protected], who works in Talent Acquisition.

We want to hear from you
Send your CV or apply with your LinkedIn profile. Looking forward to hearing from you!

Great Place to Work

  • Learn and develop within Learning Lab

  • 5000 fantastic colleagues in over 4 countries

  • Empowering body and mind with Schibsted Life

  • Career opportunities within the Schibsted family

  • We embrace diversity

  • Karriärmöjligheter inom Schibstedfamiljen

  • Var del av en mångfaldig, inkluderande arbetsplats

  • Personlig utveckling och lärande inom Learning Lab

  • Work with products that matter in peoples lives

  • Schibsted Life erbjuder fysisk och mental träning

  • Jobba med välkända produkter och tjänster

  • Bli del av mangfoldig, inkluderende arbeidsplass

  • Karrieremuligheter i Schibstedfamilien

  • Mer enn 5000 fantastiske kollegaer i 4 land

  • Styrke kropp og sinn med Schibsted Life

  • Jobb med anerkjente produkter og tjenester

About the company

Schibsted is a family of digital brands with a strong Nordic position, and more than 5,000 employees. Millions of people interact with our companies every day through our leading online marketplaces such as FINN, Blocket, and Oikotie; world-class media houses including Aftenposten, VG, and Aftonbladet; and smart digital services such as Lendo. We also help new promising businesses grow. Our joint mission of empowering people in their daily lives is rooted in the values of our media heritage and a legacy of bold change. At our best, we are a fearless force for change in a society built on trust and transparency.

1839Christian Schibsted founds a Printing House.

1860Aftenposten is established, soon becoming a favoured and trusted media channel.

1966Schibsted acquires VG.

1996-19981996 - 1998 - Schibsted buys Aftonbladet and Svenska Dagbladet, two of Sweden’s leading national quality newspapers.

2000Finn.no is founded, today one of Norway's strongest brands.

2003Blocket is acquired. Today the number one market place in Sweden.

2005Schibsted Growth starts investing in various digital brands.

2006The international expansion of Schibsted classified business is starting.

2019Adevinta is listed at Oslo Børs. Schibsted’s international Marketplaces is spun off into a separate company.

2020 - 2021Adevinta acquires 100% of eBay Classifieds Group creating the worlds largest online classified company. As part of the agreement, Schibsted buys DBA.dk and bilbasen.dk

1839Christian Schibsted grundar ett tryckeri.

1860Tidningen Aftenposten etableras och blir snabbt en betrodd mediekanal.

1966Schibsted köper VG.

1996 - 1998Schibsted köper Aftonbladet och Svenska Dagbladet, två av Sveriges ledande nyhetskällor.

1996Schibsted grundar den norska marknadsplatsen Finn, i dag ett av Norges starkaste varumärken.

2003Blocket, Sveriges dominerande marknadsplats, blir en del av Schibstedfamiljen.

2005Schibsted Growth börjar investera aktivt i digitala bolag.

2006Den internationella expansionen av Schibsteds digitala marknadsplatser startar. Blocket rullas ut i världen, som mest i 34 länder.

2019Schibsted’s internationella marknadsplatser etableras som ett eget bolag, Adevinta, med Schibsted som en stor ägare.

2020 - 2021Adevinta förvärvar eBay Classifieds Group och skapar världens största digitala marknadsplats. I samband med affären köper Schibsted de danska marknadsplatserna DBA och Bilbasen.

1839Christian Schibsted grunnla Schibsted forlag.

1860Aftenposten etableres og blir raskt en betrodd mediekanal.

1966Schibsted kjøper VG.

1996 - 1998Schibsted kjøper Aftonbladet og SvD, to av Sveriges ledende nasjonale aviser.

1996 - 2000Finn.no blir etablert, i dag en av Norges sterkeste merkevarer.

2003Schibsted kjøper Blocket. I dag den største markedsplassen i Sverige.

2005Schibsted Growth starter å investere i ulike digitale selskaper.

2006Den internasjonale ekspansjonen av Schibsted digitale markedsplasser starter.

2009Bergens Tidende, Stavanger Aftenblad og Fædrelandsvennen er fullt innarbeidet i Schibsted.

2019Adevinta blir børsnotert på Oslo Børs. Schibsteds internasjonale markedsplasser blir etablert i et eget selskap.

2020 - 2021Adevinta inngår avtale om å overta 100% av eBay Classifieds Group, og danner dermed verdens største online rubrikkselskap. Som en del av avtalen kjøper Schibsted DBA.dk og bilbasen.dk.

Caroline Flygar | Contact Person

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Rethinking things since 1839

Rethinking things since 1839