Key Account Manager Foodservice
- Applications are considered on a rolling basis
- Wavre
- Hybrid
As Key Account Manager Foodservice for the BeLux region, your role is crucial in shaping the long-term success of Pastridor’s strategic key accounts and prospects.
You will be responsible for managing, developing, and executing sales activities to establish partnerships and achieve sales targets across our entire product range. Your focus will involve a mix of hunting (60%) for new opportunities and farming (40%) for nurturing existing relationships.
Primary areas of responsibility
- Strategic Planning : Develop, communicate, and execute medium and long-term (3-year) strategies, as well as short-term (1-year) business plans for designated national accounts & prospects. A primary focus on French-speaking wholesalers and large operators in the total Foodservice KA area.
- Relationship Building : Establish and maintain strong business relationships with your customer’s key decision makers and facilitate interaction with your relevant colleagues to develop multilevel contacts. You ensure regular and effective communication to identify and capitalize on all relevant business development opportunities. You anticipate potential issues, identify obstacles, and engage internal resources as needed to maintain and maximize account penetration and revenue potential.
- Preferred Partner Status : Strive to make Lantmännen Unibake the preferred strategic partner for your key accounts. You embrace a dynamic and customer-centric approach to create value for all parties involved.
- New Product Development : Collaborate closely with all accounts to identify new product development opportunities. Work with NPD colleagues to develop new product lines, including exclusive offerings for specific accounts, ensuring customer needs are met while achieving profit and sales targets.
- Negotiation: Skillfully negotiate prices, rebates, over-riders, promotions, listings, and payment terms to secure favorable deals.
- Pricing, Margin Management & Promotion : Develop, implement, and evaluate cost-effective pricing, promotional plans, and marketing activities at the account level. You manage the product mix effectively to maximize margin whilst delivering value to our clients. You collaborate internally to maximize profitable sales growth.
- Market Analysis : Continually and proactively monitor and analyze the out-of-home (OOH) market, including market trends and need states. Stay informed about competitor activity and share knowledge internally, participating in the development of appropriate response strategies.
- Demand Planning : Maintain ongoing communication with demand planners to meet customer service level KPIs. Provide advanced notice of significant events, such as product listings or delistings, promotions, etc., to enable efficient forecasting and planning.
- Reporting and Analysis: Lead the preparation and review of monthly sales reports. Participate in Go-to-Market meetings, closely follow up and update the sales pipeline, and analyze marketplace trends, individual account trends, and competitive activity.
Work with great people
Skills & Requirements
Are you a seasoned commercial profile in the Out of Home market?
- After obtaining a higher education degree, you have a proven track record of sales of complex products to key accounts in Foodservice;
- Excellent knowledge of OOH-sectors (customers, competitors, …) and trends;
- Excellent communication skills: French native speaker with excellent knowledge of Dutch (both oral and written) and a good level of English;
- Strong presentation and negotiation skills;
- Excellent knowledge of how to set up and execute activities for new business development in order to enlarge the number of accounts, account management, planning and account development;
- Excellent knowledge of the account organization and business strategies;
- Profound knowledge of tender management, contractual terms and conditions;
Ideally you tick the following competences as your strengths
- You are at the helm of your commercial plan. An analytical mindset is a must to gather sales insights into your client/product/segment performances. You perform analyses through a/o PowerBI on actuals vs forecast/budget, margin & revenues,...) in order to deploy corrective measures if needed;
- Conceptual thinking to develop a strategy that matches market opportunities with our business strengths and that provides direction to achieve our objectives.
- You display a dynamic and customer-centric approach in all aspects by creating value for both parties.
- As a skilled and confident relationship builder you are able to identify opportunities and start partnerships that last on the long term;
- Your excellent communication and persuasion skills enable you to influence effectively the different decision makers at your clients and engage your internal stakeholders (i.e. colleagues from NPD, Marketing, Quality,…).
- Following your result orientation, drive and hands-on approach you take initiatives that challenge the status-quo and you show accountability in achieving results.
- You meet our Unibake values “openness, holistic view & drive”.
Let’s create new business together & become part of a young, ambitious & passioned team!
- You are able to put your entrepreneurial spirit into practice by lifting the foodservice business to a higher level and as such create direct impact on our business results. We encourage initiative and ownership to create new business for Pastridor/Lantmännen Unibake.
- Being part of an international organization that is in full expansion where you get the opportunity to grow personally and evolve professionally. Lantmännen Unibake offers future career development to senior roles on both a local or international level.
What's next?
We will interview ongoing so please don’t hesitate to send your application by submitting your resume. Your candidature will be treated with the highest level of confidentiality.
If you have any questions about the position or recruitment process, please be welcome to contact Els Magerman, Talent Acquisition Specialist.
About the company
Present on all continents, Lantmännen Unibake is a global leader in bakery products with Scandinavian roots. As a nation of passionate bakers we bring the joy of food across through our innovative products that still respects tradition – ranging from artisanal breads, indulgent pastry to comforting fast food. Across the whole world, our consumers are served around the clock through our partners in retail and foodservice.
We believe in a culture of openness, trust and structured entrepreneurship, sharing insights and working together across teams and borders to reach our vison. We keep customer proximity, agility and accountability on a local level and add the strength of a global organization.
Within the BeNeFrItEs cluster (Belgium, the Netherlands, France, Italy and Spain), 500 people are giving their best to provide pleasure through food, resulting in billions of smiling tummies. Our 3 production sites are all located in Belgium – including a state-of-the-art factory in Londerzeel. We are an ambitious organization in full expansion that has accomplished 185 million EUR of revenues in 2022.
Appetite for more? Visit us atwww.lantmannen-unibake.com
plupp5 reasons you'll be glad you chose us
#1It goes right. Right from the start. New people start at Lantmännen Unibake every day. We’re used to creating the right beginning, right from day one. We’re ready for you.
#2Baking is a people business. Lantmännen Unibake has flour on its hands and people at its heart. The whole process of making everyday products takes team work, open-ness and mutual respect.
#3It's a group thing. Working for a global business is different. You feel connected to something bigger. Your team has a higher purpose. Ripples turn into waves.
#4It's about baking the future. We are taking baking further. Not just geographically but in terms of innovation. We have a proud heritage but we want to explore new products, markets and opportunities.
#5Diversity is a reality. Not an ambition. Not only are we global, we hire a multitude of nationalities. At the moment, your future colleagues come from more than 40 countries.
#1Es funktioniert. Gleich von Anfang an. Bei Lantmännen Unibake beginnen täglich neue Menschen. Wir sind es gewohnt, gleich vom ersten Tag an den richtigen Start zu schaffen. Werden Sie Teil unserer globalen Familie.
#2Backen ist eines der ältesten Handwerke der Menschheit, von Menschen für Menschen. Wir bei Lantmännen Unibake haben Mehl an den Händen und Leidenschaft im Herzen. Der gesamte Prozess der Herstellung von Produkten des täglichen Bedarfs erfordert Teamarbeit, Offenheit und gegenseitigen Respekt.
#3Es ist eine Sache der Gemeinschaft. Für ein globales Unternehmen zu arbeiten, ist etwas Besonderes. Man fühlt sich mit etwas Größerem verbunden. Dein Team hat ein höheres Ziel. Kleine Taten erzielen eine große Wirkung.
#4Wir backen die Zukunft. Wir bringen das Backen weiter voran. Nicht nur im geografischen, sondern auch im innovativen Sinne. Wir sind stolz, dass wir Teil einer Geschichte sind, die so alt ist wie die Menschheit selbst. Unsere Traditionen verbinden wir mit den Lifestyle-Trends von heute und erkunden kontinuierlich neue Produkte, Märkte und Möglichke
#5Vielfalt ist bei uns Realität. Kein Ziel. Wir sind nicht nur global, sondern auch multikulturell. Wir haben alle unsere eigene Geschichte, Fähigkeiten und Erfahrungen - wir sind alle einzigartig, wir arbeiten alle zusammen – derzeit kommen Ihre zukünftigen Kollegen aus mehr als 40 Ländern.
#1Stabiilne sissetulek ja boonus
#2Väljaõpe ja täiendkoolitused kohapeal
#3Ettevõttesisesed arenguvõimalused
#4Spordikompensatsioon
#5Lisapuhkus ning ettevõttesisesed hüved ja toetused
#1Töö rahvusvahelises organisatsioonis
#2Kaugtöö võimalus
#3Ettevõttesisesed arenguvõimalused
#4Investeerime töötajate heaolusse ja arengusse
#5Lisapuhkus ning ettevõttesisesed hüved ja soodustused
#1Стабильный доход и бонусы
#2Обучение и повышение квалификации на месте
#3Возможность карьерного роста на предприятии
#4Спортивная компенсация
#5Дополнительный отпуск, а также льготы и пособия для работников предприятия
#1creating results together
#2international career opportunities from field to fork
#3proud of our heritage, aiming for the global growth
#4focus on innovation & sustainability
#1Rezultatus kuriame kartu
#2Suteikiame tarptautinės karjeros galimybes nuo lauko iki stalo
#3Skiriame didelį dėmesį naujovėms ir tvarumui
#4Didžiuojamės mūsų paveldu, siekiame pasaulinio augimo
#1Vi er eid av bønder, baker selv i Norge og gjør det vi kan for å redusere klimagassutslipp
#2Vi har avgitt et Plastløfte til planeten og kutter plast der vi kan
#3Vi har signert bransjeavtalen om å halvere matsvinnet innen 2030 og sikter mot kun 1% svinn
#4Vi tilbyr sunnere bakervarer med mindre salt og sukker og grovere alternativer i alle kategorier
#5Vi har 150 kolleger fra 30 land som alle gjør oss til Lantmännen Unibake
Els Magerman | Contact Person
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