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Head of Communications - Jobs, Tori & Oikotie

  • Application Deadline: June 4, 2023
  • Helsinki
  • Application Deadline: June 4, 2023
  • Helsinki

You? Mastering both internal and external multi-channel communications. Ability to be the one and only comms expert for our marketplaces Tori and Oikotie in Finland. Proactiveness and eagerness to create the next big story to tell.
Role? Head of Communications for our Jobs vertical to wear a double hat: setting and executing the overall comms strategy for the Jobs vertical along with implementing both internally and externally our Nordic Marketplaces’ communications strategy in Finland.
Location? Helsinki. We work in a hybrid way and would be happy to see you at our office a few times a week. We’re just steps away from the Helsinki railway station and Tuesdays you find most of us here thanks to our afternoon buns tradition! You can also expect travelling within the Nordics bi-monthly.
Company? Schibsted gathering together Bilbasen, Blocket, DBA, FINN, Oikotie & Tori hosting 325 million monthly visits in the Nordics targeting to make sustainable alternatives the obvious choice for everyone. Our Jobs vertical is represented in Finland with Oikotie Työpaikat, but also in Norway with FINN jobb and in Sweden with Blocket jobb.
Why us? Have you been waiting for a possibility to take over communications for a company with a wide societal impact? Here it is! On top of working towards increasing the inclusiveness of the job market in the Nordics, we welcome you to our startup style, people-centric community with no space for unnecessary bureaucracy and where you’re encouraged to try out, fail (or succeed!) and grow.

Sounds like your cup of tea? Check out the details below!


  • You’ve already got miles behind in communications roles and we believe that your background goes back in the tech / startup world so that you know what it takes to switch from hands-on content producing to strategy mapping together with the leadership team. We’re happy to be surprised though!

  • A pen (or more accurately a keyboard) is your sixth finger and you master an engaged Slack post typing, PR release drafting, presentation making and feel confident in commenting on a job market topic online or on TV.

  • You know how to network your way through a cross-country organisation and are able to set the tone to match with colleagues from e.g. tech and leadership team and tackle journalists challenging questions.

  • Fluency in Finnish & English. External communications are mainly in Finnish and internal in English, which is also our company language. We gather people together from multiple backgrounds (memes in Spanish, Indian cooking recipes, database parodies, and dog videos circulate on our Slack channels!).

  • As a person, you’re a curious self-starter who shares our passion to constantly develop ourselves. Here’s a bunch of positive thinkers waiting for you to share the journey!


Day-to-day work & projects cooking
As our brand new Head of Communications - Jobs, we dare to say that there’s no day alike (cliché we know!). We work in a matrix, meaning that you wear a double hat: taking care of our Jobs vertical communications strategy across the Nordics while acting as one of our communications spokesperson in Finland for our four business verticals (Jobs, Mobility, Real-Estate and Recommerce). You have a seat in the Communication & Engagement leadership team and collaborate mainly with Marketing, Sales, Strategy, People and leadership teams along with PR and media agencies. Let’s dive into your key missions:

JOBS - Our core purpose is to create equal job opportunities for everyone. To contribute to it, you support our Jobs leadership team and your partners in crime are the SVP Jobs, Eddie, along with Marketing Director, Mattias, Strategy Director, Noora, and People Director, Karin. Together, you set the agenda for the message we want to share internally and externally in multi-channels. You also play a key role in planning all hands meetings, organising, coordinating and producing content (digital, video, audio & print) for relevant conferences, seminars and events while driving internal, strategically important projects.

FINLAND - Get ready to act as our communications chameleon your role being unique in Finland! You form the bridge between our four business verticals making their voices heard both internally and externally in Finland with the help of other vertical Head of Comms and Marketing Directors.

Not everything is cotton candy clouds, so here’s the main opportunity to improve
You are jumping into a moving train as we are transforming into a next generation marketplace. In January 2023, we brought our strengths together from Denmark, Norway, Sweden and Finland and started working in cross-country teams. There’re still multiple moving parts and the changing environment comes with unsolved questions and needs to build new habits and processes. Thus we need you to join us with cooking recipes and help us to plan the dinner and set the table as we go. On the other hand, it brings along a great opportunity to leave your fingerprint on how the new setup is drafted! Sounds like a challenge tailored for you? We can’t wait to hear from you!

Goals During your first months, we expect you to settle in our team & the community and start taking over your role. With our help (ofc!), we see you establishing your position as the external spokesperson for Schibsted in Finland while expanding your internal network. Further down the road, you contribute to planning and running our communications strategy for Finland and our Jobs vertical. We can’t wait to see you celebrating your first work anniversary with wins you’ve made together with us and discovering further the opportunities that Artificial Intelligence (AI) has in store for us.

Schibsted Nordic Marketplaces
Bilbasen, Blocket, DBA, FINN, Oikotie, Rakentaja & Tori. Did you spot any familiar names? Then you already know a bit about Schibsted Nordic Marketplaces! We pulled our strengths together in January 2023 and are now collaborating tightly at the Nordic level to innovate further our marketplaces user friendliness in mind to empower millions of people interacting with us in their daily lives. There are 1400 of us across the Nordics and we’re lucky to work with colleagues who share the passion for their work, are friendly and caring. Our community embraces curiosity, teamwork, a problem-solving mindset, and continuous learning. Have a sneak peek at our boogie on LinkedIn & Instagram along with the Schibsted Talks podcast hosted by our very own colleagues.

Inclusion at Schibsted means creating a fair workspace where each of us is respected and celebrated by the stories we bring within us and given equal opportunities to thrive. Welcome aboard and thank you for being yourself and contributing with your perspective.

GOT YOUR ATTENTION? Let us hear from you!
If you are looking for a workplace and the role in which you could share your knowledge and expertise, learn and grow, get inspired, be yourself, and feel good, let us hear from you! We’re eagerly waiting for you to turn yourself in by Sunday, June 4th. We would also love to get a sneak peak on your past work so pick the ones you’re the most proud of and we’ll have a look.

Your future manager Kristine Eia Kirkholm, is happy to tell you about the daily work and answer any questions you might have about the role over LinkedIn/email any time (kristine.eia.kirkholm(at)schibsted.com) or the phone (+ 47 932 47 875) 10:00-12:00 EET on Wed 24.5. and 12:00-14:00 EET on Fri 26.5. (candidates only).

1. 60 min meeting with the Talent Acquisition Lead, Venla (your background & skills, career goals and Schibsted as an employer)
2. 60 min chat with Kristine, Director of Communication & Engagement (_diving deeper into your background & skills, role goals & expectations)
3. Case challenge and ability assessment to prepare at home
4. 90 min catch up with a few colleagues, Kristine and Venla
(get to know each other, how it would be to work as part of the team, going through your case challenge & test results)

Schibsted doesn’t accept unsolicited profiles from recruitment agencies and won’t pay fees to any third-party agency or company that doesn’t have a signed agreement with us. If provided, we're free to contact the profiles ourselves.

Work with great people

Gözde Yigit
Product Manager
"What I love about SMF are the people, team spirit, challenging work, the sense of humor and the kindness. It warms my heart knowing that our work really makes a difference for the environment."
Samuli Paavilainen
Sales Director Jobs
"The possibility to work with such a diverse talented people creates this unique culture that inspires me every day. I would describe our culture with the words: openness, empathy and good boogie."
Sari Nieminen
Content Producer
"The best thing in Schibsted is its community and workmates. You are welcome to join any conversation and your opinion is accepted and valued."
Agustí Pellicer
iOS developer
"We are a welcoming bunch of people and everyone has been very friendly to newcomers. We even have a tech forum to share what we learn and present them to everyone who is interested."
Ruth Richman
Data Analytics Specialist
"What I enjoy most about my work is problem solving and always learning something new. It’s also really rewarding to see your work shape how the company changes and develops."

Great Place to Work

  • Recreational benefit

  • Lunch benefit

  • Weekly game nights

  • Devices of your choice

  • HOMEsted - ergonomic home office

  • Good Life Coffee office cafe & barista

  • Office library

  • Support for individual learning & development

  • Extended insurances

  • Heltti healthcare services

  • MyWeek - your own wellbeing week

  • SMF Activities - after work events

  • GoByBike - bike benefit

  • Possibility to work abroad for 30 days/year (EU)

  • Baby bonus

  • Mac & iPhone together with phone benefit

  • After work events

About the company

You might know us from our leading brands Tori, Oikotie and Rakentaja. We have a great bunch of over 250 talented professionals, who are working towards empowering people to make smart choices in their daily lives.

We like to describe ourselves as curious, kind and happy people. We invest in well-being and learning, and we put all our effort into delivering great products for a more sustainable future. We firmly believe in our company’s mission “Empowering people in their daily lives” and we live by our values: “Win together, Be curious, Have courage”. We have great professionals with various areas of expertise to work with and we highly value and nurture our diverse community.

Our culture is based on trust, working together, always learning more and challenging the status quo, in a nice and friendly atmosphere. We encourage our employees to lead a sustainable way of life both professionally and personally. All in all, we believe this is a pretty awesome place to be. But the thing is, we are just getting started! We need more smart and curious people to join our journey – so if this description of us resonates with you, please continue getting to know us more. We also want to get to know you, so if you are interested in working with us, leave your contact information with an open application.

Read more about us on our Career page.

Our valuesOur Schibsted Finland values are:

Win togetherWe are all in! We take part, share and include others. We use differences as a strength. We are kind and trust in good intentions.

Be curiousWe find new ways and we seek ways to delight our users, customers and co-workers. We move fast to learn fast, mistakes are part of growth. We are eager to always learn more.

Have courageWe aim high. We believe in ourselves and in people around us. We speak up and share our solutions. We are ready to offer and receive help.

Venla Ståhle | Contact Person

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Rethinking things since 1839

Rethinking things since 1839