The Head of Ecommerce is a critical role that will shape the next stage of the digital By Malene Birger journey. Reporting to the CCO you will play a key role in driving global growth on our newly updated Ecommerce platform with our new design. You will be responsible for driving sustained global growth and profitability, developing the Ecommerce strategy and execute it to deliver a seamless and excellent consumer experience. You will lead our digital business development, own all trading activity, develop and improve UX and UI, provide continuous competitor insight, and identify and drive commercial/technology improvement opportunities to fuel growth.
Responsibilities include but are not limited to:
Responsible for the day-to-day inspiring leadership of the evolving Ecommerce team
Drive conversion through the optimisation of key user journeys for maximum commercial benefit and optimal customer experience
Responsible for developing the Ecommerce strategy together with the CCO and executing it
Use data and testing to analyse and tease out insight and translate it into actions
Provide insight into the markets we trade in on key trends, competitors, possibilities with technology
Responsible for weekly and monthly reporting across key customer and business metrics
Keep up to date with market trends and innovation in ecommerce, online premium fashion retailing and services, evaluating this data to present recommendations and initiatives focusing on customer needs and overall customer experience
Manage relationships and communication with partner agencies as well as internal Tech team
Build business cases, prioritise Ecommerce roadmap and lead on tech projects from a business perspective
Responsible for delivering Ecommerce consumer insights to the wider organisation
Full P&L management for Ecommerce department.
5 years Global E-commerce leadership experience - outside EU commerce (north America and south east Asia) is a strong requirement
Pro-active, entrepreneurial and commercial thinker with a strong bias for action
You are strategic and translate customer needs and commercial opportunities into a sound commercial plan that yields results short/mid/long-term
You think fast, work proactively and always keep on top of things in a dynamic environment
Ability to spot issues, identify gaps and be hands-on in trying to solve them
Able to zoom out to see the bigger picture as well as zoom in, detail-oriented and analytical: you must enjoy teasing insight out of spreadsheets, while at the same time being able to detect patterns and tie them to bigger issues
In-depth knowledge of digital marketing, overall ecommerce dynamics, and online KPI’s
Creative, curious, and innovative – presenting new ideas, approaches, and insights to technology, product, ways of working, etc.
Experience with Salesforce Commerce Cloud preferred
Strong communication skills in English.
5 extra days of holiday as full time employee
Fantastic universe & top dedicated colleagues!
Cool office in central CPH
Occasional after work events
Flex hours between 8-18
Founded in 2003, By Malene Birger is a brand devoted to the contemporary bohemian – delivering long-lasting investment pieces with a conscious approach. The collections embrace an eclectic vision of Scandinavian minimalism, finding a niche where refined and elevated style meets free-spirited ease. Everything we create must serve an authentic purpose in the curated wardrobe of the By Malene Birger woman.
By Malene Birger is committed to creating a balanced, diverse, and inclusive atmosphere for all employees. We ensure that all people are treated equally and we welcome applications from any qualified candidate irrespective of nationality, age, gender, sexual orientation, or religious beliefs.
We cultivate a creative and easy-going culture at our head office in Copenhagen. We curate monthly playlists, host house breakfasts, and have regular after work events. We work in a flat structure and encourage growth, both within your role and within the company. _ _