You will own marketing at Ekkono. Here, marketing is closely tied to sales as the objective is to create awareness and desire for our products by educating customers, partners, reporters and other stakeholders. You'll do all of this with a limited budget and a lot of creativity. Since Ekkono is born digital, online media are central to the strategy that you own, develop and implement. Yes, you'll act as player-coach, you'll produce original material, supported by a small group of vendors, e.g. for design, SEO, video production, or web, that supplements your expertise. Ekkono is genuinely a deeptech company. You don't need to be a data scientist, but you have to appreciate technology and nerdyness to get the communication right; To the business audience, as well as engineers. We're a global pioneer in a new, hot segment, where you'll have plenty of cool customer cases (ABB, Volvo, Siemens, Husqvarna, Alfa Laval, Atlas Copco etc.) to build thought-leadership upon. We highly value marketing experience in this role, but we're looking for someone who's willing to experiment and occasionally do wrong. We must lead, not follow, to make this little software company from Sweden heard all over the world as we strive towards our ambition to become the default option for making all things smart, self-learning, and predictive. By achieving this, we make the world a better place as products become intuitive, and we'll be part of the solution to save the world as things consume less energy and don't break unexpectedly.
Skills & Requirements
You have work experience from marketing, with proven success of generating results. You have a genuine interest in technology. You have an attitude that suits a fun-seeking entrepreneurial culture, focused on solutions, where we're more eager to do right than avoid doing wrong, where you take responsibility, and where it's natural to help your colleagues, even if it falls outside your job description. Your communication skills are advanced in at least English and Swedish. You know, love and embrace online/social media, but also working with trade shows, conferences and events. You're a strategist and executer. And while you can work from virtually anywhere, it's beneficial if you can easily get to our Varberg office.
About the company
Ekkono does machine learning for IoT. The solution, which is the result of seven years of research at the University of Borås, is a lightweight embeddd software solution that enables advanced machine learning out on connected devices, aka edge computing. This enables predictive maintenance and production optimization in industrial IoT, and more intuitive consumer IoT products. Ekkono makes connected things smart!