Newbie is a lifestyle brand for the little ones we love. Discover clothing in Swedish design, made to last. When you glimpse the door to Newbie, a magic beautiful world of your most cherished moments come to light. A world where beauty is more than what meets the eye.
We believe that every time a Newbie garment is worn by a child, tender memories spring to life. Those first wobbly steps. When the tooth fairy came to visit. Memories you want to save like treasures for generations to come. All those memories are woven into the Newbie pieces hanging in your closet like timeless milestones. Ready for new memories to be made by little sisters and brothers.
Newbie was born in Gothenburg, Sweden in 2010 and has quickly grown thanks to our community of ‘Newbie Lovers’: mums, dads, grandparents and friends who have helped to shape who we are today and to spread the Newbie word far and wide.
The popularity of Newbie and huge demand for the products led to the opening of our first standalone store in Stockholm in 2014. Today, we have 25 stores across Europe, including in UK, Sweden, Norway, Finland and Poland.
-Newbie was launched in 2010 with a very small collection for newborn babies
-The first Newbie store opened in 2014
-Newbie’s nostalgic styles are designed to outlast trends and span the seasons
-In 2020 newbie launched a Newbie woman collection
-Newbie makes new limited collections out of leftover fabrics; we call it Rescued fabrics collection
-100% of the cotton is organically grown and certified for both ecological and better social conditions
Are you a social and outgoing person with a passion for sales, design, and interior design? Are you aesthetically inclined and passionate about creating a beautiful and inviting environment in stores? Maybe you are the person we are looking for, for the position as a sales ambassador at Newbie Northcote …
Are you an outgoing, meticulous, and organised person who is passionate about sales? Do you want to lead and inspire a team of sellers and create an inspiring environment and unique shopping experiences for our customers? Maybe you are the person we are looking for, for the position as Store …
An exciting opportunity has arisen to be part of our team at our new store in Windsor, opening the beginning of June 2025. Are you a social and outgoing person with a passion for sales, design, and interior design? Are you aesthetically inclined and passionate about creating a beautiful and …
An exciting opportunity has arisen to be part of our team in our new store opening in Bromley in mid May 2025. Are you an outgoing, meticulous, and organised person who is passionate about sales? Do you want to be part of leading and inspiring a team and create …
An exciting opportunity has arisen to be part of our team in our new store opening in Windsor at the beginning of June 2025. Are you an outgoing, meticulous, and organised person who is passionate about sales? Do you want to be part of leading and inspiring a team …
An exciting opportunity has arisen to be part of our team in Cabot Place, Canary Wharf, London E14 4QT. Are you an outgoing, meticulous, and organised person who is passionate about sales? Do you want to be part of leading and inspiring a team and create an inspiring environment and …
An exciting opportunity has arisen to be part of our team at our new store in Bromley, opening mid May 2025. Are you a social and outgoing person with a passion for sales, design, and interior design? Are you aesthetically inclined and passionate about creating a beautiful and inviting environment …
You manage your own day-to-day work
We share values
We contribute through our differences
You can be yourself
We inspire each other to live sustainably
Your health and well-being are important
Newbie – a place to belong
We believe in life-long learning
We believe in a feedback culture
You can trust us!